The ultra-luxury One Beverly Hills project is officially going vertical. What was once a 17.5-acre dirt lot is now set to become one of Los Angeles’ most exclusive addresses. According to realtor.com, this ambitious development promises a lifestyle that merges high-end residences, hospitality, retail, and green space into a single urban resort.
Overview of One Beverly Hills
One Beverly Hills combines residences, hospitality, retail, and public spaces in a way rarely seen in ultra-luxury real estate. Key features include:
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Aman Hotel: 78-suite hotel, Aman’s first West Coast location. (cainint.com)
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Residences: Two glass towers with fewer than 200 condos. Entry-level units start around $20 million, while penthouses can exceed $40 million. (latimes.com)
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Private Aman Club: 100,000-square-foot amenity space for residents. (cainint.com)
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Retail & Dining: 200,000 square feet of curated boutiques and restaurants. (okogroup.com)
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Botanical Gardens & Open Space: 10 acres of greenery, with 4.5 acres accessible to the public. (cainint.com)
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Parking: Underground parking for roughly 1,900–1,950 vehicles. (la.urbanize.city)
The project is developed by Cain International, OKO Group, and Alagem Capital Group, led by Beny Alagem. Construction began in 2024, with foundation work underway in late 2025. The plan is to open parts of the property by 2027, ahead of the 2028 Los Angeles Olympics.
What Makes It Different
One Beverly Hills is more than a luxury condo or hotel. Its urban resort concept integrates:
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Lifestyle and convenience: Residents can enjoy hotel services, private clubs, gardens, and curated retail without leaving the property.
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Public and private spaces: Nearly half of the green space is accessible to the public, promoting community engagement alongside exclusivity.
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High-end branding: Aman’s name adds prestige, while the development’s location near Rodeo Drive ensures visibility and cachet.
This combination positions One Beverly Hills as a trendsetter, showing that ultra-luxury is evolving from standalone homes into fully integrated lifestyle ecosystems.
Pros and Cons
Pros
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Prestige & Branding: Aman affiliation and prime location elevate status.
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Comprehensive Lifestyle: Hotel amenities, private club, gardens, and retail all in one place.
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Diversified Value: Mix of hotel, residences, and retail may support long-term stability.
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Public Engagement: Green spaces open to the public improve community perception.
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Scarcity: Fewer than 200 units maintain exclusivity and potential resale strength.
Cons / Risks
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High Cost of Entry: Condos start at $20 million; penthouses exceed $40 million.
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Questionable Investment Logic: With prices estimated at $7,000 per square foot, returns may not justify cost.
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Limited Buyer Pool: Only ultra-high net worth individuals seeking lifestyle or status.
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Retail Market Risk: Economic downturns could affect retail demand.
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Economic Vulnerability: Luxury developments are sensitive to market fluctuations.
Implications for Luxury Real Estate
One Beverly Hills signals a shift in the ultra-luxury market:
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Developers now focus on integrated lifestyle ecosystems rather than standalone residences.
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Buyers increasingly pay for a curated living experience, not just square footage.
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Marketing for luxury properties must emphasize prestige, exclusivity, and holistic living, not just amenities.
This could set a precedent for future developments in Los Angeles and other global cities. Ultra-luxury buyers will expect more than just a condo—they’ll want access to a complete, branded lifestyle.
One Beverly Hills is redefining what luxury living means in Los Angeles. With ultra-exclusive residences, hotel-level amenities, retail, and public green space, it merges lifestyle and investment potential in a way rarely seen. While the price point limits the buyer pool, the integrated concept could influence luxury real estate trends for years to come.
